Brand Identity Essentials: 100 Principles for Designing Logos and Building Brands

Submitted by  Teoh Yi Chie on  September 26, 2011 - 3:17 am

Brand Identity Essentials: 100 Principles for Designing Logos and Building Brands

Book description from Amazon:

This book is the fourth book in the Essential series following Layout Essentials, Typography Essentials, and Packaging Essentials. It outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.

Visit Amazon to check out more reviews.

Here are direct links to the book:
Amazon.com | Amazon.ca | Amazon.co.uk | Amazon.de | Amazon.fr | Amazon.it | Amazon.es | Amazon.co.jp

Tags
graphic design book reviews
brand identity
logos
rockport publishers

Add new comment

The content of this field is kept private and will not be shown publicly.
About text formats

Filtered HTML

  • Web page addresses and email addresses turn into links automatically.
  • Allowed HTML tags: <a href hreflang> <em> <strong> <cite> <code> <ul type> <ol start type> <li> <dl> <dt> <dd>
  • Lines and paragraphs break automatically.
------------------------------------------------------------------------------------------------------------------------------------------
For Comment Notification, please choose "All comments". "Replies to my comment" does not work.
------------------------------------------------------------------------------------------------------------------------------------------